B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
56%
56% -- mobile traffic growth rate for UK travel websites (2013-06)
Mobile browsing web traffic on 11 travel websites saw year-on-year growth of 56% in June 2013.
- Sample size is only 11 travel websites
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
56%
Unit
Percentage
Data Vintage
2013-06
Entity
Sample Size
11
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Nucleus
Primary
Tier A
https://www.nucleus.co.uk/news/can-android-arrest-apples-dominance-of-the-mobile ↗
Source Article
Mobile Web - Survey - June 2013 - Nucleus Analysis
Can Android arrest Apple’s dominance of the mobile web?
As mobile devices grab almost a third of all travel website traffic in June 2013, Android gains share but continues to underperform…
Today, Nucleus, the UK brand and digital consultancy, reported its 5th wave of research into the growth of mobi…
Original Research
Nucleus
· Original study ↗
Methodology
Nucleus Mobile Web Browsing Survey Wave 5
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
UK travel websites: 56% mobile traffic growth rate. Source: Nucleus (2013-06). Via Lighthouse Intelligence -- https://lighthousedata.io/data/mobile-traffic-yoy-growth-2013
HTML Embed
<blockquote cite="https://lighthousedata.io/data/mobile-traffic-yoy-growth-2013" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>56%</strong> -- mobile traffic growth rate for UK travel websites<br><small>Source: Nucleus (2013-06) · <a href="https://lighthousedata.io/data/mobile-traffic-yoy-growth-2013" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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