B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
15%
15% -- mobile share of searches for Google Search (Black Friday) (2011)
Approximately 15% of searches on Black Friday are expected to come from mobile devices.
- projection/estimate
- approximately 15%
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
15%
Unit
Percentage
Data Vintage
2011
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Google
Primary
Tier B
https://www.3-prime.com/2011/09/mobile-seo-mobile-marketing-and-the-2012-holiday-season/ ↗
Source Article
Mobile SEO, Mobile Marketing and the 2012 Holiday Season
Original Research
Google
· Original study ↗
Methodology
Google Mobile Ads Blog projection for Black Friday mobile search share
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Google Search (Black Friday): 15% mobile share of searches. Source: Google (2011). Via Lighthouse Intelligence -- https://lighthousedata.io/data/mobile-search-share-black-friday-2011
HTML Embed
<blockquote cite="https://lighthousedata.io/data/mobile-search-share-black-friday-2011" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>15%</strong> -- mobile share of searches for Google Search (Black Friday)<br><small>Source: Google (2011) · <a href="https://lighthousedata.io/data/mobile-search-share-black-friday-2011" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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