B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

41%

41% -- mobile banking native app preference rate for US mobile banking consumers (2012)

Name: Mobile Banking Native App Preference Rate Statistics
Creator: Lighthouse Intelligence
Published: 2026-09-27

2012 · Verve Mobile

41% of surveyed consumers prefer to access mobile banking via native apps.

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Attribution: Verve Mobile View source

Lighthouse Research Team

Last verified: 2026-09-27 · How we verify data →

Source verified Evidence graded

Value

41%

Unit

Percentage

Data Vintage

2012

Entity

US mobile banking consumers

Geography

Evidence Quality

Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Score breakdown

Extraction

Source Trust

Citation Chain

Independence

Methodology

Freshness

Source

Verve Mobile Primary Tier A

http://www.vervemobile.com/news/80-percent-of-consumers-say-mobile-banking-is-important/ ↗

Confidence: 32/100 Vintage: 2012 Channel: Common Crawl

Source Article

80 Percent of Consumers Say Mobile Banking is Important

Original Research

Verve Mobile · Original study ↗

Methodology

Verve Mobile study conducted across 3,500 mobile publishers on the Verve advertising platform over an eight-week period

Methodology documented

Segmentation

IndustryFinTech RegionUS

Cite this stat

Plain Text

US mobile banking consumers: 41% mobile banking native app preference rate. Source: Verve Mobile (2012). Via Lighthouse Intelligence -- https://lighthousedata.io/data/mobile-banking-native-app-preference-2012

HTML Embed

<blockquote cite="https://lighthousedata.io/data/mobile-banking-native-app-preference-2012" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>41%</strong> -- mobile banking native app preference rate for US mobile banking consumers<br><small>Source: Verve Mobile (2012) · <a href="https://lighthousedata.io/data/mobile-banking-native-app-preference-2012" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>

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