B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
9,000
9,000 -- first party data capture for Major League Soccer next-gen fandom campaign (2025)
The Major League Soccer Next-Gen Fandom campaign by OS Studios captured 9,000 new first-party data records.
Attribution:
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Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
9,000
Unit
Count
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
OS Studios
Primary
Tier B
https://osstudios.gg/ ↗
Source Article
We are your Fan Z Operating System - OS Studios
We create for the next generation of fans because we are the next generation of fans – Strategy, Broadcast & Streaming, Experiential, Marketing, & Content – we are your Fan Z Operating System.
Fan engagement and fan experience
We are not just industry experts. We are audience experts. We are culture…
Original Research
OS Studios
· Original study ↗
Methodology
Agency-reported campaign metric
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Major League Soccer next-gen fandom campaign: 9,000 first party data capture. Source: OS Studios (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/mls-first-party-data-capture
HTML Embed
<blockquote cite="https://lighthousedata.io/data/mls-first-party-data-capture" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>9,000</strong> -- first party data capture for Major League Soccer next-gen fandom campaign<br><small>Source: OS Studios (2025) · <a href="https://lighthousedata.io/data/mls-first-party-data-capture" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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