B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
92%
92% -- mobile phone ownership rate for African-American and Latino youth in 6 major urban markets (2010)
92% of 1,500 minority youth surveyed across 6 major urban markets own a mobile phone.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
92%
Unit
Percentage
Data Vintage
2010
Entity
Sample Size
1,500
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
S. Craig Watkins, University of Texas at Austin
Primary
Tier B
http://www.ypulse.com/post/view/guest-post-four-insights-for-youth-marketers-from-dml-2010 ↗
Source Article
Guest Post: Four Insights for Youth Marketers from DML 2010
Original Research
S. Craig Watkins, University of Texas at Austin
· Original study ↗
Methodology
Survey of minority youth presented in S. Craig Watkins keynote at DML 2010 conference
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
African-American and Latino youth in 6 major urban markets: 92% mobile phone ownership rate. Source: S. Craig Watkins, University of Texas at Austin (2010). Via Lighthouse Intelligence -- https://lighthousedata.io/data/minority-youth-mobile-phone-ownership-2010
HTML Embed
<blockquote cite="https://lighthousedata.io/data/minority-youth-mobile-phone-ownership-2010" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>92%</strong> -- mobile phone ownership rate for African-American and Latino youth in 6 major urban markets<br><small>Source: S. Craig Watkins, University of Texas at Austin (2010) · <a href="https://lighthousedata.io/data/minority-youth-mobile-phone-ownership-2010" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Related Statistics
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.