B
Evidence Grade B
Graded
under review
Safe to Cite
Current
63%
63% -- consumer preference for live chat support for US millennials (2026)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
63%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
answernowinc.com
Primary
Tier C
https://answernowinc.com/call-center-solutions/how-to-benefit-from-live-chat-services/ ↗
Source Article
How to Benefit from Live Chat Services
Original Research
answernowinc.com
· Original study ↗
Methodology
Survey of U.S. consumers cited by AnswerNow; original survey publisher not identified
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
US millennials: 63% consumer preference for live chat support. Source: answernowinc.com (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/millennials-prefer-live-chat-support
HTML Embed
<blockquote cite="https://lighthousedata.io/data/millennials-prefer-live-chat-support" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>63%</strong> -- consumer preference for live chat support for US millennials<br><small>Source: answernowinc.com (2026) · <a href="https://lighthousedata.io/data/millennials-prefer-live-chat-support" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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