B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
37%
37% -- share of homebuyers for Millennials (2021)
Millennials accounted for 37% of all U.S. homebuyers, representing the largest share.
- Reflects U.S. homebuyer transactions reported by NAR
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
37%
Unit
Percentage
Data Vintage
2021
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
National Association of REALTORS®
Primary
Tier B
https://myvolly.com/millennial-marketing-101/ ↗
Source Article
Millennial Marketing 101: How to Connect With This Unique Generation - Volly
Millennial Marketing 101: How to Connect With This Unique Generation
Call it a generational hand-off.
In 2014, the National Association of REALTORS® (NAR) reported that Millennials overtook Generation X as the largest share of U.S. homebuyers. And ever since, Millennials have been the dominant buyin…
Original Research
National Association of REALTORS®
· Original study ↗
Methodology
NAR Home Buyers and Sellers Generational Trends report; cited by Volly
Methodology documented
Trend Over Time
| Period | Value | Change |
|---|---|---|
| 2021 (current) | 37% | |
| 2026 | 38% | +2.7% |
Segmentation
Industrymarketing
Cite this stat
Plain Text
Millennials: 37% share of homebuyers. Source: National Association of REALTORS® (2021). Via Lighthouse Intelligence -- https://lighthousedata.io/data/millennials-largest-share-homebuyers-37
HTML Embed
<blockquote cite="https://lighthousedata.io/data/millennials-largest-share-homebuyers-37" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>37%</strong> -- share of homebuyers for Millennials<br><small>Source: National Association of REALTORS® (2021) · <a href="https://lighthousedata.io/data/millennials-largest-share-homebuyers-37" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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