B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Recent

70%

70% -- fomo prevalence for millennials (2025)

2025  · Eventbrite

Nearly 70% of millennials experience FOMO regularly according to Eventbrite research.

  • Source states 'nearly 70%'
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Attribution: Eventbrite View source
Lighthouse Research Team
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Source verified Evidence graded
Value
70%
Unit
Percentage
Data Vintage
2025
Entity
millennials
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Eventbrite Primary Tier C
https://staging.facteus.com/blog/starbucks-bearista-sales-analysis ↗
Confidence: 48/100 Vintage: 2025 Channel: Deep Crawl
Source Article
How Starbucks' Bearista Cup Drove $64M in Incremental Revenue
In November 2025, Starbucks created two very different exclusive offerings within the same two-week window. One drove $64 million in incremental revenue and created a cultural phenomenon. The other – a Frozen Peppermint Hot Chocolate available only at Target-based Starbucks locations – seems like it…
Original Research
Eventbrite · Original study ↗

Eventbrite research cited by article

Methodology documented
Industrymarketing
Plain Text
millennials: 70% fomo prevalence. Source: Eventbrite (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/millennials-fomo-eventbrite
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<blockquote cite="https://lighthousedata.io/data/millennials-fomo-eventbrite" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>70%</strong> -- fomo prevalence for millennials<br><small>Source: Eventbrite (2025) · <a href="https://lighthousedata.io/data/millennials-fomo-eventbrite" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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