B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
84.1%
84.1% -- digital banking adoption rate for millennials (2023)
84.1% of millennials are receptive to digital banking services according to PYMNTS.
Attribution:
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Lighthouse Research Team
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Source verified
Evidence graded
Value
84.1%
Unit
Percentage
Data Vintage
2023
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
PYMNTS
Primary
Tier C
https://blog.brankas.com/why-digital-banking-services-are-becoming-more-important/ ↗
Source Article
Why Digital Banking Services Are Becoming More Important
Discover how the Asia-Pacific (APAC) fintech industry defied the odds and remained resilient amidst the global economic uncertainties. Learn about the exciting developments in the APAC fintech landscape.
Convenience is crucial in today’s fast-paced world. Here, technology has made financial transact…
Original Research
PYMNTS
· Original study ↗
Methodology
Cited from PYMNTS
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
millennials: 84.1% digital banking adoption rate. Source: PYMNTS (2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/millennials-digital-banking-adoption-2023
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<blockquote cite="https://lighthousedata.io/data/millennials-digital-banking-adoption-2023" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>84.1%</strong> -- digital banking adoption rate for millennials<br><small>Source: PYMNTS (2023) · <a href="https://lighthousedata.io/data/millennials-digital-banking-adoption-2023" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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