B
Evidence Grade B
Graded
under review
Safe to Cite
Recent
20%
20% -- desktop search share for Microsoft Search Network (2025)
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
20%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Microsoft Advertising
Primary
Tier A
https://en.cadastra.com/platforms/microsoft ↗
Source Article
Microsoft
Advertising on search engines
Get to know the system that feeds sponsored listings or ads in search results across the entire Microsoft Search Network.
Microsoft Search Network
Microsoft's network reaches the audience at the moment they perform online searches, from any device, on Bing, Windows 11, …
Original Research
Microsoft Advertising
· Original study ↗
Methodology
Platform official data on desktop search share in Brazil
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Microsoft Search Network: 20% desktop search share. Source: Microsoft Advertising (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/microsoft-ads-brazil-desktop-search-share
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<blockquote cite="https://lighthousedata.io/data/microsoft-ads-brazil-desktop-search-share" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>20%</strong> -- desktop search share for Microsoft Search Network<br><small>Source: Microsoft Advertising (2025) · <a href="https://lighthousedata.io/data/microsoft-ads-brazil-desktop-search-share" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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