B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Aging
56%
56% -- organic audience growth rate for Michelin (Q4 2024)
Michelin experienced a 56% increase in organic audience across an average of 12 redesigned websites between October and December 2024.
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
56%
Unit
Percentage
Data Vintage
Q4 2024
Entity
Sample Size
12
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
ApostropheCMS
Primary
Tier B
https://apostrophecms.com/case-studies/michelin-apostrophecms-astro ↗
Source Article
Modernizing Michelin’s Global Web Experience with ApostropheCMS and Astro
Original Research
ApostropheCMS
· Original study ↗
Methodology
Measured across an average of 12 redesigned websites, October–December 2024, per ApostropheCMS case study
Methodology documented
Segmentation
IndustryRetail
Company SizeEnterprise
RoleAll marketers
Channelcontent
Cite this stat
Plain Text
Michelin: 56% organic audience growth rate. Source: ApostropheCMS (Q4 2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/michelin-organic-audience-increase-2024
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<blockquote cite="https://lighthousedata.io/data/michelin-organic-audience-increase-2024" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>56%</strong> -- organic audience growth rate for Michelin<br><small>Source: ApostropheCMS (Q4 2024) · <a href="https://lighthousedata.io/data/michelin-organic-audience-increase-2024" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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