B Evidence Grade B Graded under review Safe to Cite Aging

64%

64% -- increase in intent to arrange pensions advice call for UK pension savers in their 50s and early 60s (2024)

2024  · n=1,500  · Nest Insight, Invesco, Invesco Consulting, maslansky + partners

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Attribution: Nest Insight, Invesco, Invesco Consulting, maslansky + partners View source
Lighthouse Research Team
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Source verified Evidence graded
Value
64%
Unit
Percentage
Data Vintage
2024
Entity
UK pension savers in their 50s and early 60s
Sample Size
1,500
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Nest Insight, Invesco, Invesco Consulting, maslansky + partners Primary Tier A
https://www.nestinsight.org.uk/gearing-up-for-retirement/ ↗
Confidence: 57/100 Vintage: 2024 Channel: Deep Crawl
Source Article
New research identifies approach that could help savers make optimal plans for retirement savings - Inclusive Money
Read the report: Gearing up for retirement (PDF) New research published today by Invesco, Invesco Consulting, maslansky + partners and Nest Insight identifies how simple changes to the use of language could help people in their 50s and early 60s to start taking small but important steps to prepare f…
Original Research
Nest Insight, Invesco, Invesco Consulting, maslansky + partners · Original study ↗

Message-testing study among 1,500 pension savers

Methodology documented
Industrymarketing
Plain Text
UK pension savers in their 50s and early 60s: 64% increase in intent to arrange pensions advice call. Source: Nest Insight, Invesco, Invesco Consulting, maslansky + partners (2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/message-test-advice-intent-uplift
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<blockquote cite="https://lighthousedata.io/data/message-test-advice-intent-uplift" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>64%</strong> -- increase in intent to arrange pensions advice call for UK pension savers in their 50s and early 60s<br><small>Source: Nest Insight, Invesco, Invesco Consulting, maslansky + partners (2024) · <a href="https://lighthousedata.io/data/message-test-advice-intent-uplift" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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