B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
41%
41% -- share of skus with deepest discount pre holiday for Memorial Day tracked SKUs (2025)
In 2025, 41% of tracked Memorial Day promotion SKUs had their deepest individual markdowns land on the Wednesday or Thursday before the holiday rather than the weekend itself.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
41%
Unit
Percentage
Data Vintage
2025
Entity
Geography
US
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Decodo
Primary
Tier B
https://decodo.com/blog/memorial-day-sales-2026 ↗
Source Article
Memorial Day Sales 2026: Best Days and Deals to Shop
Memorial Day Sales 2026: Best Days and Deals to Shop
Memorial Day weekend lands on Monday, May 25, 2026, opening one of the most aggressive sales events on the U.S. retail calendar. With more shoppers planning to participate but spending less per trip, the next two weeks will reveal which retailers,…
Original Research
Decodo
· Original study ↗
Methodology
Price tracking across 2025 Memorial Day promotions
Methodology documented
Segmentation
IndustryRetail
RegionUS
RoleAll marketers
Channelmulti-channel
Cite this stat
Plain Text
Memorial Day tracked SKUs: 41% share of skus with deepest discount pre holiday. Source: Decodo (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/memorial-day-deepest-marks-pre-holiday-2025
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<blockquote cite="https://lighthousedata.io/data/memorial-day-deepest-marks-pre-holiday-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>41%</strong> -- share of skus with deepest discount pre holiday for Memorial Day tracked SKUs<br><small>Source: Decodo (2025) · <a href="https://lighthousedata.io/data/memorial-day-deepest-marks-pre-holiday-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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