B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
70%
70% -- drive thru sales share for McDonald's Canada (2017)
Drive-thrus account for approximately 70% of McDonald's Canada's business.
- Approximation stated in text ('about 70 per cent')
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
70%
Unit
Percentage
Data Vintage
2017
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
The Hamilton Spectator
Primary
Tier C
http://www.americanrecruiters.com/2017/06/14/ronald-mcdonald-drake-fast-food-giant-goes-back-future-… ↗
Source Article
From Ronald McDonald to Drake, the fast food giant goes back to the future at secret company convention
Original Research
The Hamilton Spectator
· Original study ↗
Methodology
News article citing company statements; drive-thru share of McDonald's Canada business
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
McDonald's Canada: 70% drive thru sales share. Source: The Hamilton Spectator (2017). Via Lighthouse Intelligence -- https://lighthousedata.io/data/mcdonalds-canada-drive-thru-share-2017
HTML Embed
<blockquote cite="https://lighthousedata.io/data/mcdonalds-canada-drive-thru-share-2017" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>70%</strong> -- drive thru sales share for McDonald's Canada<br><small>Source: The Hamilton Spectator (2017) · <a href="https://lighthousedata.io/data/mcdonalds-canada-drive-thru-share-2017" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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