B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
10%
10% -- site traffic increase for McClatchy Interactive webpage (2014)
In an A/B test by McClatchy Interactive reported by WhichTestWon, aligning images to the right (Version B) increased site traffic by nearly 10%.
- Source states 'nearly 10%'
Attribution:
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Lighthouse Research Team
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Source verified
Evidence graded
Value
10%
Unit
Percentage
Data Vintage
2014
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
WhichTestWon
Primary
Tier C
https://affinityallianceblogger.wordpress.com/2014/11/14/content-marketing-strategy/ ↗
Source Article
Content Marketing Strategy
Original Research
WhichTestWon
· Original study ↗
Methodology
WhichTestWon A/B test example cited in blog post
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
McClatchy Interactive webpage: 10% site traffic increase. Source: WhichTestWon (2014). Via Lighthouse Intelligence -- https://lighthousedata.io/data/mcclatchy-image-test-traffic-increase
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<blockquote cite="https://lighthousedata.io/data/mcclatchy-image-test-traffic-increase" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>10%</strong> -- site traffic increase for McClatchy Interactive webpage<br><small>Source: WhichTestWon (2014) · <a href="https://lighthousedata.io/data/mcclatchy-image-test-traffic-increase" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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