B
Evidence Grade B
Verified
accuracy verified by the review judge
Safe to Cite
Dated
500,000
500,000 -- mobile app downloads for Marriott mobile app (2010)
The Marriott mobile app was downloaded 500,000 times within the first three months of its launch.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
500,000
Unit
Count
Data Vintage
2010
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
95
Citation Chain
90
Independence
30
Methodology
45
Freshness
95
Source
Beeby Clark+Meyler / MMA Global
Primary
Tier B
https://mmaglobal.com/casestudies/marriott-mobile-app-launch ↗
Source Article
Marriott Mobile App Launch
Original Research
Beeby Clark+Meyler / MMA Global
· Original study ↗
Methodology
Case study self-reported campaign results from agency Beeby Clark+Meyler via MMA Global
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Marriott mobile app: 500,000 mobile app downloads. Source: Beeby Clark+Meyler / MMA Global (2010). Via Lighthouse Intelligence -- https://lighthousedata.io/data/marriott-app-downloads-first-three-months
HTML Embed
<blockquote cite="https://lighthousedata.io/data/marriott-app-downloads-first-three-months" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>500,000</strong> -- mobile app downloads for Marriott mobile app<br><small>Source: Beeby Clark+Meyler / MMA Global (2010) · <a href="https://lighthousedata.io/data/marriott-app-downloads-first-three-months" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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