B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
29%
29% -- skills gap rate for marketing and creative agencies (2014)
29% of marketing and creative agencies reported having a skills gap in their organisation.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
29%
Unit
Percentage
Data Vintage
2014
Entity
Sample Size
2,500
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
50
Citation Chain
90
Independence
30
Methodology
45
Freshness
83
Source
REED
Primary
Tier A
https://adtechdaily.com/2014/04/08/uk-marketing-industry-workers-in-jobs-driving-seat/ ↗
Source Article
UK Marketing Industry Workers in Jobs Driving Seat - Ad Tech Daily
Increased job security combined with an optimistic outlook for the economy is giving one in five (20%) workers in the marketing and creative industry the confidence to search for new jobs – according to recruitment specialist REED.
With workers in the marketing and creative sectors reporting a lack …
Original Research
REED
· Original study ↗
Methodology
Canvassed attitudes of around 2,500 workers and employers
Methodology documented
Segmentation
Channelrss_feed
Cite this stat
Plain Text
marketing and creative agencies: 29% skills gap rate. Source: REED (2014). Via Lighthouse Intelligence -- https://lighthousedata.io/data/marketing-agencies-skill-gap
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<blockquote cite="https://lighthousedata.io/data/marketing-agencies-skill-gap" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>29%</strong> -- skills gap rate for marketing and creative agencies<br><small>Source: REED (2014) · <a href="https://lighthousedata.io/data/marketing-agencies-skill-gap" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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