B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
70%
70% -- share of marketers rating seo more effective than ppc for marketers (2022)
Around 70% of marketers state that SEO is a more effective and better strategy than PPC.
- Unattributed claim/survey figure cited in blog post
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
70%
Unit
Percentage
Data Vintage
2022
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
seo.in
Primary
Tier C
https://www.seo.in/5-telling-signs-that-it-is-time-to-outsource-your-seo-works/ ↗
Source Article
5 Telling Signs That It Is Time To Outsource Your SEO Works
If you’re planning to start your online venture by designing a website and creating social media handles for your business, SEO is an important factor you should never miss.
SEO is that major factor that determines whether or not you will g…
Original Research
seo.in
· Original study ↗
Methodology
Unattributed survey figure cited in SEO blog article
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
marketers: 70% share of marketers rating seo more effective than ppc. Source: seo.in (2022). Via Lighthouse Intelligence -- https://lighthousedata.io/data/marketers-seo-more-effective-than-ppc
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<blockquote cite="https://lighthousedata.io/data/marketers-seo-more-effective-than-ppc" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>70%</strong> -- share of marketers rating seo more effective than ppc for marketers<br><small>Source: seo.in (2022) · <a href="https://lighthousedata.io/data/marketers-seo-more-effective-than-ppc" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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