B
Evidence Grade B
Graded
under review
Safe to Cite
Dated
55%
55% -- lead growth rate for marketers (2018)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
55%
Unit
Percentage
Data Vintage
2018
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
HubSpot
Primary
Tier B
https://www.smartbugmedia.com/blog/the-anatomy-of-a-landing-page-infographic ↗
Source Article
A Landing Page Checklist: [INFOGRAPHIC]
By Carly Ries
Converting visitors into leads is the first step in creating a relationship between your company and a potential customer. The more landing pages you have the better. In fact, HubSpot conducted a recent study that showed that marketers saw a 55% increase in leads when they increased th…
Original Research
HubSpot
· Original study ↗
Methodology
When increasing landing pages from 10-15 (HubSpot study)
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
marketers: 55% lead growth rate. Source: HubSpot (2018). Via Lighthouse Intelligence -- https://lighthousedata.io/data/marketers-lead-increase-landing-pages-hubspot-2018
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<blockquote cite="https://lighthousedata.io/data/marketers-lead-increase-landing-pages-hubspot-2018" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>55%</strong> -- lead growth rate for marketers<br><small>Source: HubSpot (2018) · <a href="https://lighthousedata.io/data/marketers-lead-increase-landing-pages-hubspot-2018" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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