B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Recent

90%

90% -- marketer effectiveness rating for marketing professionals (2025)

Name: Marketer Effectiveness Rating Statistics
Creator: Lighthouse Intelligence
Published: 2026-09-29

2025 · Influencer Marketing Hub

90% of marketing professionals consider influencer marketing an effective tool for brand building and increasing sales.

Cite this stat Share How we verify

Attribution: Influencer Marketing Hub View source

Lighthouse Research Team

Last verified: 2026-09-29 · How we verify data →

Source verified Evidence graded

Value

90%

Unit

Percentage

Data Vintage

2025

Entity

marketing professionals

Evidence Quality

Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Score breakdown

Extraction

Source Trust

Citation Chain

Independence

Methodology

Freshness

Source

Influencer Marketing Hub Primary Tier B

https://grizli.hr/kako-koristiti-influencerski-marketing-za-promociju-vaseg-brenda/ ↗

Confidence: 53/100 Vintage: 2025 Channel: Deep Crawl

Source Article

Kako koristiti influencerski marketing za promociju vašeg brenda? - Grizli

Influencerski marketing nije samo trend već i moćan alat koji iz godine u godinu donosi sve značajniji rast brandovima. Ključ uspjeha leži u promišljenom odabiru influencera, autentičnom sadržaju i prilično preciznom mjerenju rezultata. Ovaj oblik oglašavanja postao je jedan od najučinkovitijih nači…

Original Research

Influencer Marketing Hub · Original study ↗

Methodology

Cited from Influencer Marketing Hub research

Methodology documented

Segmentation

Industrymarketing

Cite this stat

Plain Text

marketing professionals: 90% marketer effectiveness rating. Source: Influencer Marketing Hub (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/marketers-influencer-effective-2025

HTML Embed

<blockquote cite="https://lighthousedata.io/data/marketers-influencer-effective-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>90%</strong> -- marketer effectiveness rating for marketing professionals<br><small>Source: Influencer Marketing Hub (2025) · <a href="https://lighthousedata.io/data/marketers-influencer-effective-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>

Share on X Share on LinkedIn

Use this data in your work

Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.

Copy citation Explore similar stats →