B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
42%
42% -- map pack click through rate for Google Map Pack local queries (2026)
42% of searchers click on Google Map Pack results for local queries.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
42%
Unit
Percentage
Data Vintage
2026
Entity
Geography
US
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
RankMax
Primary
Tier C
https://transactional.net/local-maps-seo/ ↗
Source Article
Dominate Local Maps SEO: Drive Calls & Map Pack Success
Most service businesses don't have a traffic problem. They have a visibility problem at the moment of purchase.
A homeowner searches "plumber near me" with water on the floor. A parent searches "dentist near me" after a broken tooth. An office manager searches "pest control near me" because the prob…
Original Research
RankMax
· Original study ↗
Methodology
Local search click data cited from RankMax
Methodology documented
Segmentation
IndustryRetail
Company SizeAll sizes
RegionUS
RoleSEO Specialist
Channelsearch
Cite this stat
Plain Text
Google Map Pack local queries: 42% map pack click through rate. Source: RankMax (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/map-pack-click-rate-42
HTML Embed
<blockquote cite="https://lighthousedata.io/data/map-pack-click-rate-42" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>42%</strong> -- map pack click through rate for Google Map Pack local queries<br><small>Source: RankMax (2026) · <a href="https://lighthousedata.io/data/map-pack-click-rate-42" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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