B
Evidence Grade B
Graded
under review
Safe to Cite
Recent
12%
12% -- svod household penetration for Malaysia SVOD market (2025 (forecast from 2020 baseline of 12%))
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
12%
Unit
Percentage
Data Vintage
2025 (forecast from 2020 baseline of 12%)
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
GlobalData
Primary
Tier B
https://www.digitaltveurope.com/2021/09/27/malaysia-set-for-rapid-svod-growth/ ↗
Source Article
Malaysia set for rapid SVOD growth
SVOD penetration in Malaysia is set to more than double in the coming years.
According to GlobalData, the household penetration of subscription video services in Malaysia is expected to increase from 12% in 2020 to about 27% in 2025.
The report notes that this will come as a result of rising OTT ser…
Original Research
GlobalData
· Original study ↗
Methodology
GlobalData forecast report
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Malaysia SVOD market: 12% svod household penetration. Source: GlobalData (2025 (forecast from 2020 baseline of 12%)). Via Lighthouse Intelligence -- https://lighthousedata.io/data/malaysia-svod-household-penetration-2025
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<blockquote cite="https://lighthousedata.io/data/malaysia-svod-household-penetration-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>12%</strong> -- svod household penetration for Malaysia SVOD market<br><small>Source: GlobalData (2025 (forecast from 2020 baseline of 12%)) · <a href="https://lighthousedata.io/data/malaysia-svod-household-penetration-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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