B
Evidence Grade B
Graded
under review
Safe to Cite
Current
32%
32% -- upsell success rate increase for Makemytrip (2026)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
32%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Mleads.ai (Case Study)
Primary
Tier C
https://mleads.ai/how-does-a-sales-crm-system-benefit-a-sales-team/ ↗
Source Article
How does a sales CRM system benefit a sales team?
In today’s hyper-competitive business landscape, sales teams need more than spreadsheets and sticky notes to keep up with leads, close deals, and foster long-term client relationships. That’s where a Sales Customer Relationship Management (CRM) system steps in. From streamlining workflow to improvin…
Original Research
Mleads.ai (Case Study)
· Original study ↗
Methodology
After integrating Zoho CRM
Methodology documented
Segmentation
IndustryTravel
Company SizeEnterprise
RoleAll marketers
Cite this stat
Plain Text
Makemytrip: 32% upsell success rate increase. Source: Mleads.ai (Case Study) (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/makemytrip-zoho-crm-upsell-success
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<blockquote cite="https://lighthousedata.io/data/makemytrip-zoho-crm-upsell-success" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>32%</strong> -- upsell success rate increase for Makemytrip<br><small>Source: Mleads.ai (Case Study) (2026) · <a href="https://lighthousedata.io/data/makemytrip-zoho-crm-upsell-success" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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