B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
70%
70% -- recommendation rate for loyalty program members (2025)
70% of customers would recommend a brand that has a good loyalty program.
- Original research/study source not named
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
70%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
smartpromo.app
Primary
Tier C
https://www.smartpromo.app/sr/novosti/mogu-li-nagrade-kupiti-vernost ↗
Source Article
Da li Nagrade Mogu Kupiti Lojalnost Kupaca? | SmartPromo
Novosti
Mogu li nagrade kupiti vernost?
Svaki kvalitetan odnos počiva na poverenju. I, nije važno da li govorimo o našem odnosu sa drugom osobom ili pak nečim, naizgled, daleko manje životno bitnim kao što je, recimo, brend. Ne mora čak ni da nam bude omiljen, iako pozitivne emocije igraju i te kako…
Original Research
smartpromo.app
· Original study ↗
Methodology
Cited research on loyalty program effectiveness; original study not named
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
loyalty program members: 70% recommendation rate. Source: smartpromo.app (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/loyalty-program-recommendation-70
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<blockquote cite="https://lighthousedata.io/data/loyalty-program-recommendation-70" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>70%</strong> -- recommendation rate for loyalty program members<br><small>Source: smartpromo.app (2025) · <a href="https://lighthousedata.io/data/loyalty-program-recommendation-70" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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