B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Recent

30%

30% -- keyword difficulty for low-competition keywords (2025)

2025  · SEMrush/Ahrefs/Moz

When targeting low-competition keywords for easier ranking, SEO practitioners should aim for a keyword difficulty score of 30% or lower across SEO tools like Ahrefs, SEMrush, or Moz.

  • Recommended threshold / rule of thumb rather than an empirical survey statistic
  • Difficulty is measured on a 1-100 scale / percentage depending on SEO tool
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Attribution: SEMrush/Ahrefs/Moz View source
Lighthouse Research Team
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Source verified Evidence graded
Value
30%
Unit
Percentage
Data Vintage
2025
Entity
low-competition keywords
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

71/100 confidence
Extraction
75
Source Trust
60
Citation Chain
20
Independence
70
Methodology
45
Freshness
95
SEMrush/Ahrefs/Moz Primary Tier B
https://serpzilla.com/blog/how-to-find-low-competition-keywords/ ↗
Confidence: 61/100 Vintage: 2025 Channel: Deep Crawl
Source Article
How to Find Low Competition Keywords: A Step-by-Step Guide
One of the big rookie mistakes many beginner SEO marketers make is chasing for high-volume, high-difficulty keywords. Yes, indeed, being able to rank for such keywords can create a serious SEO boost for your website, but, of course, there’s a catch. First, high-competition keywords are expensive. Yo…
Also cited by
2026-08-15
influencermarketinghub.com https://influencermarketinghub.com/
2026-08-15
Original Research
SEMrush/Ahrefs/Moz · Original study ↗

Aim for 30% or lower for easier ranking.

Methodology documented
Industrymarketing
Plain Text
low-competition keywords: 30% keyword difficulty. Source: SEMrush/Ahrefs/Moz (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/low-comp-keywords-seo
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<blockquote cite="https://lighthousedata.io/data/low-comp-keywords-seo" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>30%</strong> -- keyword difficulty for low-competition keywords<br><small>Source: SEMrush/Ahrefs/Moz (2025) · <a href="https://lighthousedata.io/data/low-comp-keywords-seo" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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