B
Evidence Grade B
Graded
under review
Safe to Cite
Current
68%
68% -- local search share of online interactions for online search interactions (2026)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
68%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
BrightLocal
Primary
Tier C
https://www.makemywebsite.com.au/blog/hubspot-website-design-a-step-by-step-guide/ ↗
Source Article
HubSpot Website Design: A Step-by-Step Guide
In Melbourne’s business landscape, your website is often the first handshake. Before picking up the phone or visiting a store, your customers shall find you on google. In fact, 86% of Australians research a business online before making a purchase (Statista, 2024). That means if your site is clunky,…
Original Research
BrightLocal
· Original study ↗
Methodology
Cited to BrightLocal; no year given
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
online search interactions: 68% local search share of online interactions. Source: BrightLocal (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/local-search-online-interactions
HTML Embed
<blockquote cite="https://lighthousedata.io/data/local-search-online-interactions" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>68%</strong> -- local search share of online interactions for online search interactions<br><small>Source: BrightLocal (2026) · <a href="https://lighthousedata.io/data/local-search-online-interactions" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.