B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
25%
25% -- share of searches with local intent for online search (2008)
About 25% of online searches have local intent.
- Stated as an assumption ('Assuming that about 25% of searches already have local intent')
- Approximate value ('about 25%')
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
25%
Unit
Percentage
Data Vintage
2008
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Online Marketing Performance
Primary
Tier C
http://www.whosbloggingwhat.com/issues/09252008/09252008_w ↗
Source Article
Who's Blogging What? (ecommerce edition) Sep 25, 2008
Original Research
Online Marketing Performance
· Original study ↗
Methodology
Assumption cited by Online Marketing Performance blog, referenced in Who's Blogging What newsletter
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
online search: 25% share of searches with local intent. Source: Online Marketing Performance (2008). Via Lighthouse Intelligence -- https://lighthousedata.io/data/local-intent-searches-2008
HTML Embed
<blockquote cite="https://lighthousedata.io/data/local-intent-searches-2008" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>25%</strong> -- share of searches with local intent for online search<br><small>Source: Online Marketing Performance (2008) · <a href="https://lighthousedata.io/data/local-intent-searches-2008" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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