B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
4%
4% -- video recording rate for Levi's (2026)
4% of people who visited the Levi's site to watch a friend's video recorded their own video during the campaign.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
4%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
VideoGenie
Primary
Tier C
http://www.videogenie.com/case_study/levis/?client_id=230&clientname=Levis ↗
Source Article
Levis
Original Research
VideoGenie
· Original study ↗
Methodology
Vendor case study (VideoGenie) reporting campaign conversion metric
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Levi's: 4% video recording rate. Source: VideoGenie (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/levis-video-campaign-recording-rate
HTML Embed
<blockquote cite="https://lighthousedata.io/data/levis-video-campaign-recording-rate" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>4%</strong> -- video recording rate for Levi's<br><small>Source: VideoGenie (2026) · <a href="https://lighthousedata.io/data/levis-video-campaign-recording-rate" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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