B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
8.3%
8.3% -- lead generation bounce rate improvement for lead-generation sites (2022)
A 0.1-second improvement in mobile site speed improves lead-generation page bounce rate by 8.3%.
- Based on a 0.1-second improvement in mobile site speed
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
8.3%
Unit
Percentage
Data Vintage
2022
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
50
Citation Chain
20
Independence
30
Methodology
45
Freshness
86
Source
Deloitte
Primary
Tier A
https://www.seozoom.com/what-mobile-friendly-site-means-and-how-to-optimize-performance/ ↗
Source Article
Mobile friendly site: definitions, optimizations and value for SEO
What mobile-friendly site means and how to optimize performance
Mobile optimization of a site is no longer just a recommended option, but the only way forward for those who want to remain competitive, both on Google’s SERPs and on users’ concrete choices. Browsing from mobile devices is increasingly…
Original Research
Deloitte
· Original study ↗
Methodology
A mere 0.1-second improvement in site speed
Methodology documented
Segmentation
Channelrss_feed
Cite this stat
Plain Text
lead-generation sites: 8.3% lead generation bounce rate improvement. Source: Deloitte (2022). Via Lighthouse Intelligence -- https://lighthousedata.io/data/lead-generation-bounce-rate-improvement-speed-2022
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<blockquote cite="https://lighthousedata.io/data/lead-generation-bounce-rate-improvement-speed-2022" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>8.3%</strong> -- lead generation bounce rate improvement for lead-generation sites<br><small>Source: Deloitte (2022) · <a href="https://lighthousedata.io/data/lead-generation-bounce-rate-improvement-speed-2022" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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