B
Evidence Grade B
Graded
under review
Safe to Cite
Current
9,000,000
9,000,000 -- campaign content streams for KPN 'Think Twice before you forward' campaign (A Piece of Me) (2026)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
9,000,000
Unit
Count
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
KPN / Dentsu Creative Amsterdam
Primary
Tier B
https://besteverad.com/dutch-campaign-raises-awareness-among-students-about-the-impact-of-online-sha… ↗
Source Article
Dutch Campaign Raises Awareness About Online Shaming Among Students
Original Research
KPN / Dentsu Creative Amsterdam
· Original study ↗
Methodology
Campaign song/video streams reported in trade publication coverage of the KPN/Dentsu Creative Amsterdam campaign
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
KPN 'Think Twice before you forward' campaign (A Piece of Me): 9,000,000 campaign content streams. Source: KPN / Dentsu Creative Amsterdam (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/kpn-think-twice-campaign-streams-2026
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<blockquote cite="https://lighthousedata.io/data/kpn-think-twice-campaign-streams-2026" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>9,000,000</strong> -- campaign content streams for KPN 'Think Twice before you forward' campaign (A Piece of Me)<br><small>Source: KPN / Dentsu Creative Amsterdam (2026) · <a href="https://lighthousedata.io/data/kpn-think-twice-campaign-streams-2026" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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