B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
20%
20% -- jobs minimal genai exposure for US labour market (2025)
20% of jobs across the labour market are expected to have only minimal exposure to generative AI.
- Reflects potential rather than guaranteed outcomes
- Real effect depends on business adoption, integration, and reskilling
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
20%
Unit
Percentage
Data Vintage
2025
Entity
Geography
US
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Indeed
Primary
Tier B
https://digitalmarketingdesk.co.uk/marketing-4th-in-genai-risk/ ↗
Source Article
Marketing 4th in GenAI Risk
Indeed’s latest AI at Work report places marketing as the fourth most exposed profession to generative AI, with almost seven in ten skills (69%) likely to evolve into shared human–AI tasks.
The study revealed that around 26% of all roles across the workforce are highly vulnerable to AI-driven transf…
Original Research
Indeed
· Original study ↗
Methodology
Indeed AI at Work report
Methodology documented
Segmentation
Industrymarketing
RegionUS
RoleAll marketers
Cite this stat
Plain Text
US labour market: 20% jobs minimal genai exposure. Source: Indeed (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/jobs-minimal-genai-exposure-20
HTML Embed
<blockquote cite="https://lighthousedata.io/data/jobs-minimal-genai-exposure-20" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>20%</strong> -- jobs minimal genai exposure for US labour market<br><small>Source: Indeed (2025) · <a href="https://lighthousedata.io/data/jobs-minimal-genai-exposure-20" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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