B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
21%
21% -- share of it professionals unfamiliar with omnichannel for IT professionals (2026)
21% of IT professionals do not know what omnichannel means.
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
21%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Magnolia
Primary
Tier B
https://www.magnolia-cms.com/blog/cms-delivering-straight-talking-experiences.html ↗
Source Article
- Jun 2, 2026
- --
CMS: Delivering straight-talking experiences
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Original Research
Magnolia
· Original study ↗
Methodology
Magnolia research survey; methodology not detailed
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
IT professionals: 21% share of it professionals unfamiliar with omnichannel. Source: Magnolia (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/it-professionals-omnichannel-unfamiliar-2026
HTML Embed
<blockquote cite="https://lighthousedata.io/data/it-professionals-omnichannel-unfamiliar-2026" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>21%</strong> -- share of it professionals unfamiliar with omnichannel for IT professionals<br><small>Source: Magnolia (2026) · <a href="https://lighthousedata.io/data/it-professionals-omnichannel-unfamiliar-2026" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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