B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
48%
48% -- smartphone traffic share for iPhone (2009-09)
The iPhone represents 48% of smartphone traffic/activity according to AdMob's September 2009 report.
- Based on AdMob mobile ad network traffic data
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
48%
Unit
Percentage
Data Vintage
2009-09
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
AdMob
Primary
Tier A
http://ryanspoon.com/blog/2009/11/05/android-is-about-to-explode-17-of-smartphone-traffic-droid-laun… ↗
Source Article
Android is About to Explode: 17% of Smartphone Traffic, Droid Launching
Original Research
AdMob
· Original study ↗
Methodology
AdMob mobile ad network traffic data (September 2009 Mobile Report)
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
iPhone: 48% smartphone traffic share. Source: AdMob (2009-09). Via Lighthouse Intelligence -- https://lighthousedata.io/data/iphone-smartphone-traffic-us-sept-2009
HTML Embed
<blockquote cite="https://lighthousedata.io/data/iphone-smartphone-traffic-us-sept-2009" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>48%</strong> -- smartphone traffic share for iPhone<br><small>Source: AdMob (2009-09) · <a href="https://lighthousedata.io/data/iphone-smartphone-traffic-us-sept-2009" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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