B
Evidence Grade B
Graded
under review
Safe to Cite
Current
85%
85% -- share of uk advertising spend for IPA member agencies (2026)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
85%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Institute of Practitioners in Advertising (IPA)
Primary
Tier B
https://armadillocrm.com/james-ray-appointed-ipa-city-head-for-bristol-cardiff-and-the-south-west/ ↗
Source Article
James Ray, appointed IPA City Head for Bristol, Cardiff and the South West
Original Research
Institute of Practitioners in Advertising (IPA)
· Original study ↗
Methodology
Share of UK ad spend attributed to IPA member agencies, as cited by Armadillo
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
IPA member agencies: 85% share of uk advertising spend. Source: Institute of Practitioners in Advertising (IPA) (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/ipa-members-uk-ad-spend-share-2026
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<blockquote cite="https://lighthousedata.io/data/ipa-members-uk-ad-spend-share-2026" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>85%</strong> -- share of uk advertising spend for IPA member agencies<br><small>Source: Institute of Practitioners in Advertising (IPA) (2026) · <a href="https://lighthousedata.io/data/ipa-members-uk-ad-spend-share-2026" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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