B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
21%
21% -- internet ad spend growth for US Internet advertising spend (2018)
There has been a 21% growth in US Internet advertising spend.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
21%
Unit
Percentage
Data Vintage
2018
Entity
Geography
US
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Score breakdown
Extraction
95
Source Trust
50
Citation Chain
90
Independence
30
Methodology
30
Freshness
92
Sources (5)
Mary Meeker
Primary
Tier A
https://searchenginewatch.com/2018/06/01/mary-meekers-report-2018-the-internet-trends-to-watch-out-f… ↗
Source Article
Mary Meeker’s Report 2018: the internet trends to watch out for
All the latest trends are part of Mary Meeker’s Internet Trends report every year and we couldn’t ignore the changes digital in media usage, mobile consumption, voice search and all the innovations that change our lives.
Here’s an overview of the stats that caught our attention.
Increasing digital m…
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Original Research
Mary Meeker
· Original study ↗
Segmentation
Industrymarketing
RegionUS
Channelpaid_ads
Cite this stat
Plain Text
US Internet advertising spend: 21% internet ad spend growth. Source: Mary Meeker (2018). Via Lighthouse Intelligence -- https://lighthousedata.io/data/internet-advertising-spend-growth-2018
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<blockquote cite="https://lighthousedata.io/data/internet-advertising-spend-growth-2018" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>21%</strong> -- internet ad spend growth for US Internet advertising spend<br><small>Source: Mary Meeker (2018) · <a href="https://lighthousedata.io/data/internet-advertising-spend-growth-2018" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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