B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
70%
70% -- buyer journey completion before contact for insurance buyers (2025)
70% of buyers complete their journey before contacting an insurance agency.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
70%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Formstack
Primary
Tier C
https://www.exdion.com/automating-policy-administration-for-policy-life-cycle-management/ ↗
Source Article
How Automation Transforms Policy Administration and Lifecycle Management
In today’s fast-paced insurance industry, efficiency isn’t just an advantage it’s a necessity. Manual policy administration processes can be time-consuming, error-prone, and costly, slowing down everything from policy issuance to renewals. Automation is changing that narrative. By integrating smart …
Original Research
Formstack
· Original study ↗
Methodology
Cited study by Formstack; methodology not stated
Methodology documented
Segmentation
Industryfinance
Cite this stat
Plain Text
insurance buyers: 70% buyer journey completion before contact. Source: Formstack (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/insurance-buyers-complete-journey-before-contact-2025
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<blockquote cite="https://lighthousedata.io/data/insurance-buyers-complete-journey-before-contact-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>70%</strong> -- buyer journey completion before contact for insurance buyers<br><small>Source: Formstack (2025) · <a href="https://lighthousedata.io/data/insurance-buyers-complete-journey-before-contact-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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