B
Evidence Grade B
Graded
under review
Safe to Cite
Dated
60%
60% -- share of meta us advertising revenue for Instagram (2023)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
60%
Unit
Percentage
Data Vintage
2023
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
bitwiseinvestments.eu
Primary
Tier B
https://bitwiseinvestments.eu/blog/regular-updates/ETC_Group_Crypto_Minutes_Week_20_2022/ ↗
Source Article
Bitwise Crypto Minutes Week #20 2022
Original Research
bitwiseinvestments.eu
· Original study ↗
Methodology
Forward projection cited in article ('slated to pull in'); original forecaster not named in text. Value represents the stated 'more than 60%' threshold.
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Instagram: 60% share of meta us advertising revenue. Source: bitwiseinvestments.eu (2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/instagram-meta-us-ad-revenue-share-2023
HTML Embed
<blockquote cite="https://lighthousedata.io/data/instagram-meta-us-ad-revenue-share-2023" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>60%</strong> -- share of meta us advertising revenue for Instagram<br><small>Source: bitwiseinvestments.eu (2023) · <a href="https://lighthousedata.io/data/instagram-meta-us-ad-revenue-share-2023" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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