B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
50%
50% -- search volume growth rate for infographic searches on Google (2020-03)
Searches for infographics increased by 50% in March 2020 compared to March 2019 according to the Content Marketing Institute.
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Lighthouse Research Team
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Source verified
Evidence graded
Value
50%
Unit
Percentage
Data Vintage
2020-03
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Content Marketing Institute
Primary
Tier C
https://lillianjamescreative.com/blog/are-infographics-in-or-out/ ↗
Source Article
Are infographics in or out? - Lillian James Creative
It’s not a secret that visual marketing content works. That is one of the many reasons why video is in such high demand by consumers and why memes have taken over social media. But what about the infographic? Have video and other creative visual forms knocked the classic infographic to the curb?
And…
Original Research
Content Marketing Institute
· Original study ↗
Methodology
Year-over-year comparison of Google searches
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
infographic searches on Google: 50% search volume growth rate. Source: Content Marketing Institute (2020-03). Via Lighthouse Intelligence -- https://lighthousedata.io/data/infographic-searches-growth-march-2020
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<blockquote cite="https://lighthousedata.io/data/infographic-searches-growth-march-2020" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>50%</strong> -- search volume growth rate for infographic searches on Google<br><small>Source: Content Marketing Institute (2020-03) · <a href="https://lighthousedata.io/data/infographic-searches-growth-march-2020" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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