B
Evidence Grade B
Graded
under review
Safe to Cite
Dated
40%
40% -- store visit rate for brick and mortar shops (2018)
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
40%
Unit
Percentage
Data Vintage
2018
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
zettist.com
Primary
Tier C
https://www.zettist.com/blog/heres-why-you-should-be-trying-influencer-marketing-in-2018/ ↗
Source Article
Here's Why You Should Be Trying Influencer Marketing In 2018 - Zettist
SEOs and Copywriters are often on opposing ends of the marketing disciplines, but can't they work together? Here's why we believe in SEO Copywriting.
Read More
January 25, 2018 • 4 minute read
Social media marketing is a beast of its own. With the influx of groups, stories, live video, video in gene…
Original Research
zettist.com
· Original study ↗
Methodology
Cited unnamed study
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
brick and mortar shops: 40% store visit rate. Source: zettist.com (2018). Via Lighthouse Intelligence -- https://lighthousedata.io/data/influencer-ad-store-visit-40pct
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<blockquote cite="https://lighthousedata.io/data/influencer-ad-store-visit-40pct" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>40%</strong> -- store visit rate for brick and mortar shops<br><small>Source: zettist.com (2018) · <a href="https://lighthousedata.io/data/influencer-ad-store-visit-40pct" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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