B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
33%
33% -- most used podcast service share for YouTube (2025)
33% of U.S. weekly podcast listeners use YouTube most often for podcasts, making it the most-used service.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
33%
Unit
Percentage
Data Vintage
2025
Entity
Geography
Global
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Edison Research
Primary
Tier A
https://www.humanise.live/audio-podcast-vs-video-podcast-pros-cons/ ↗
Source Article
Audio Podcast vs Video Podcast Pros and Cons: Best Choice
Choosing between an audio podcast and a video podcast is not about chasing the newest format. It is about choosing the format your audience will actually use, trust, and come back to. In this article, we will discover the real audio podcast vs video podcast pros and cons, compare cost, reach, produc…
Original Research
Edison Research
· Original study ↗
Methodology
Edison Research, The Infinite Dial 2025
Methodology documented
Segmentation
IndustryMedia
RegionGlobal
RoleAll marketers
Channelmulti-channel
Cite this stat
Plain Text
YouTube: 33% most used podcast service share. Source: Edison Research (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/infinite-dial-2025-youtube-podcast-33
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<blockquote cite="https://lighthousedata.io/data/infinite-dial-2025-youtube-podcast-33" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>33%</strong> -- most used podcast service share for YouTube<br><small>Source: Edison Research (2025) · <a href="https://lighthousedata.io/data/infinite-dial-2025-youtube-podcast-33" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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