B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Aging
97%
97% -- smartphone penetration rate for Indonesia (2024)
The smartphone penetration rate in Indonesia was 97% in 2024.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
97%
Unit
Percentage
Data Vintage
2024
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
supermombusiness.com
Primary
Tier C
https://supermombusiness.com/articles/social-commerce-in-southeast-asia-gen-z-shopping-haven ↗
Source Article
Social Commerce in Southeast Asia: The Gen Z Shopping Haven
Social Commerce in Southeast Asia:
The Gen Z Shopping Haven
Published on January 24, 2025
The shopping habits of Generation Z in Southeast Asia have profoundly reshaped the digital landscape for e-commerce platforms. Across the region, 70% of Gen Zs rely heavily on these platforms as the primary res…
Original Research
supermombusiness.com
· Original study ↗
Methodology
Smartphone penetration rate, 2024; cited by Supermom Business as surpassing global average.
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Indonesia: 97% smartphone penetration rate. Source: supermombusiness.com (2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/indonesia-smartphone-penetration-97
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<blockquote cite="https://lighthousedata.io/data/indonesia-smartphone-penetration-97" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>97%</strong> -- smartphone penetration rate for Indonesia<br><small>Source: supermombusiness.com (2024) · <a href="https://lighthousedata.io/data/indonesia-smartphone-penetration-97" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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