B
Evidence Grade B
Graded
under review
Safe to Cite
Aging
70%
70% -- share wanting indulgent and functional snacks for Indian snack consumers (2024)
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
70%
Unit
Percentage
Data Vintage
2024
Entity
Geography
IN
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
How India Eats
Primary
Tier B
https://thinkingforks.com/snackification-why-meals-are-shrinking-and-what-that-means-for-food-makers… ↗
Source Article
Snackification: Why Meals Are Shrinking
There’s a simple behavior, as a product developer I’ve been seeing in kitchens, office pantries and on my commute both here at home, as well as during my time overseas: people are eating in smaller, more frequent bursts. Breakfast is a smoothie, lunch is a tub of salad or a bar, evening “dinner” sli…
Original Research
How India Eats
· Original study ↗
Methodology
Cited from How India Eats 2024 report; 'over 70%' taken as 70%
Methodology documented
Segmentation
IndustryFood & Beverage
RegionIN
RoleAll marketers
Channelmulti-channel
Cite this stat
Plain Text
Indian snack consumers: 70% share wanting indulgent and functional snacks. Source: How India Eats (2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/indian-snackers-indulgent-functional-2024
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<blockquote cite="https://lighthousedata.io/data/indian-snackers-indulgent-functional-2024" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>70%</strong> -- share wanting indulgent and functional snacks for Indian snack consumers<br><small>Source: How India Eats (2024) · <a href="https://lighthousedata.io/data/indian-snackers-indulgent-functional-2024" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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