B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
$85,000,000,000
$85,000,000,000 -- festive season consumer spend for Indian consumers (2025)
Indian festive season consumer spending in 2025 is projected to cross $85 billion.
- forecast/projection
- expected to cross $85 billion
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
$85,000,000,000
Unit
Currency Usd
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Times OOH
Primary
Tier B
https://timesooh.in/indias-festive-spending-boom-why-global-brands-should-bet-big-on-ooh/ ↗
Source Article
India’s Festive Spending Boom Why Global Brands Should Bet Big on OOH - Times OOH
2 September 2025
India is entering a golden era of consumerism where festivals are no longer just about celebrations, but also about aspirational spending. For global brands, this is a once-a-year opportunity to connect with the world’s youngest, fastest-growing premium consumer base.
The Festive Sp…
Original Research
Times OOH
· Original study ↗
Methodology
Forecast projection
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Indian consumers: $85,000,000,000 festive season consumer spend. Source: Times OOH (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/india-festive-spending-2025-projection
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<blockquote cite="https://lighthousedata.io/data/india-festive-spending-2025-projection" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>$85,000,000,000</strong> -- festive season consumer spend for Indian consumers<br><small>Source: Times OOH (2025) · <a href="https://lighthousedata.io/data/india-festive-spending-2025-projection" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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