B
Evidence Grade B
Graded
under review
Safe to Cite
Current
30%
30% -- average increase in organic traffic for websites with structured data markup (2026)
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
30%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Score breakdown
Extraction
95
Source Trust
50
Citation Chain
90
Independence
30
Methodology
60
Freshness
86
Sources (3)
adlift.com
Primary
Tier A
https://www.adlift.com/blog/what-is-schema-markup-strategies-to-use-it-for-better-seo-performance/ ↗
Source Article
Schema Markup for SEO: Boost Rankings, CTR & Voice Search
What is Schema Markup? Strategies to Use it for Better SEO Performance
72.6% of pages on the first page of Google use schema. Schema markup is a form of structured data that helps search engines better understand the content on your website. It’s a specific vocabulary of tags (or microdata) that can…
Also cited by
nonprofitpro.com
https://www.nonprofitpro.com/
2026-08-15
amraandelma.com
https://www.amraandelma.com/
2026-08-15
Original Research
adlift.com
· Original study ↗
Methodology
Study by Search Engine Journal.
Segmentation
Channelrss_feed
Cite this stat
Plain Text
websites with structured data markup: 30% average increase in organic traffic. Source: adlift.com (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/increase_in_organic_traffic
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<blockquote cite="https://lighthousedata.io/data/increase_in_organic_traffic" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>30%</strong> -- average increase in organic traffic for websites with structured data markup<br><small>Source: adlift.com (2026) · <a href="https://lighthousedata.io/data/increase_in_organic_traffic" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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