B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Aging

24%

24% -- search ranking difference for Hybrid AI-human content (2024)

2024  · SEMrush

Hybrid content ranks 24% higher in search compared to fully human-written content.

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Attribution: SEMrush View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
24%
Unit
Percentage
Data Vintage
2024
Entity
Hybrid AI-human content
Geography
Global
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

60/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
SEMrush Primary Tier C
https://www.studiothink.com/blog/we-use-ai-to-write-copy-heres-where-it-fails-and-how-you-can-use-ou… ↗
Confidence: 23/100 Vintage: 2024 Channel: Deep Crawl
Source Article
We use AI to write copy. Here's where it fails, and how to fix it. | Studiothink
Key points *This summary is created by generative AI, we cannot guarantee the accuracy and encourage you to read the full article… you’ll enjoy it we promise. I’ll be honest with you. I would rather poke a fork in my eye than let AI write my copy. I am a writer. I have spent my career honing the rig…
Original Research
SEMrush · Original study ↗

SEMrush research, as cited by Studiothink

Methodology documented
IndustryMedia RegionGlobal RoleContent Marketer Channelcontent
Plain Text
Hybrid AI-human content: 24% search ranking difference. Source: SEMrush (2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/hybrid-content-ranks-24pct-higher
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<blockquote cite="https://lighthousedata.io/data/hybrid-content-ranks-24pct-higher" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>24%</strong> -- search ranking difference for Hybrid AI-human content<br><small>Source: SEMrush (2024) · <a href="https://lighthousedata.io/data/hybrid-content-ranks-24pct-higher" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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