B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

64%

64% -- marketers actively investing in seo for marketers (2022)

2022  · HubSpot

According to a 2022 survey by HubSpot, 64% of marketers actively invest in SEO.

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Attribution: HubSpot View source
Lighthouse Research Team
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Source verified Evidence graded
Value
64%
Unit
Percentage
Data Vintage
2022
Entity
marketers
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

60/100 confidence

Single source - not yet corroborated

Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
HubSpot Primary Tier B
https://linchpinseo.com/b2b-website-design/ ↗
Confidence: 53/100 Vintage: 2022 Channel: Wayback
Source Article
The Most Complete Guide To B2B Website Design | Linchpin
The digital revolution has transformed every industry and aspect of life, including how businesses connect with their clientele. Particularly in B2B (Business-to-Business) relationships, the importance of having a robust online presence is ever-growing. This makes a well-crafted, user-friendly, and …
Original Research
HubSpot · Original study ↗

HubSpot survey

Methodology documented
IndustryB2B RoleSEO Specialist Channelsearch
Plain Text
marketers: 64% marketers actively investing in seo. Source: HubSpot (2022). Via Lighthouse Intelligence -- https://lighthousedata.io/data/hubspot-marketers-invest-seo-2022
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<blockquote cite="https://lighthousedata.io/data/hubspot-marketers-invest-seo-2022" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>64%</strong> -- marketers actively investing in seo for marketers<br><small>Source: HubSpot (2022) · <a href="https://lighthousedata.io/data/hubspot-marketers-invest-seo-2022" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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