B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
91%
91% -- https adoption rate for top-performing websites (2025)
HTTPS adoption exceeded 91% among top-performing websites in 2025.
- HTTPS adoption exceeded 91%
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
91%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Google
Primary
Tier B
https://depechecode.io/why-seo-is-crucial-in-2026-for-business-growth/ ↗
Source Article
Why SEO Is Crucial In 2026 For Business Growth
TL;DR:
- In 2026, SEO is essential because it determines visibility in both traditional search results and AI-generated summaries. Strong technical SEO, structured data, and topical authority are necessary for inclusion in AI Overviews, which now influence over 48% of informational queries. Investin…
Original Research
Google
· Original study ↗
Methodology
Cited in blog referencing Google guidance
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
top-performing websites: 91% https adoption rate. Source: Google (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/https-adoption-top-sites-2025
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<blockquote cite="https://lighthousedata.io/data/https-adoption-top-sites-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>91%</strong> -- https adoption rate for top-performing websites<br><small>Source: Google (2025) · <a href="https://lighthousedata.io/data/https-adoption-top-sites-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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