B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Aging
35%
35% -- consumer sentiment room service pricing for British hotel guests (2024-09)
35% of British hotel guests thought room service was too expensive.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
35%
Unit
Percentage
Data Vintage
2024-09
Entity
Sample Size
5,000
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Zonal
Primary
Tier A
https://www.theasap.org.uk/research-shows-half-of-hotel-guests-prefer-to-order-takeaway-or-eat-elsew… ↗
Source Article
Research shows half of hotel guests prefer to order takeaway or eat elsewhere
Research shows half of hotel guests prefer to order takeaway or eat elsewhere
Zonal’s latest Go Technology report, conducted among 5,000 nationally representative British consumers in September 2024, reveals that 35% of guests thought room service was too expensive, while over a quarter complained a…
Original Research
Zonal
· Original study ↗
Methodology
Zonal Go Technology report, survey of 5,000 nationally representative British consumers conducted September 2024
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
British hotel guests: 35% consumer sentiment room service pricing. Source: Zonal (2024-09). Via Lighthouse Intelligence -- https://lighthousedata.io/data/hotel-guests-room-service-too-expensive-2024
HTML Embed
<blockquote cite="https://lighthousedata.io/data/hotel-guests-room-service-too-expensive-2024" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>35%</strong> -- consumer sentiment room service pricing for British hotel guests<br><small>Source: Zonal (2024-09) · <a href="https://lighthousedata.io/data/hotel-guests-room-service-too-expensive-2024" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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