B
Evidence Grade B
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accuracy verified by the review judge
Safe to Cite
Recent
48%
48% -- share of executives wanting technology to improve customer loyalty and retention for hospitality C-Suite executives (2025)
48% of surveyed hospitality C-Suite executives want technology to help improve customer loyalty and retention.
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Lighthouse Research Team
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Source verified
Evidence graded
Value
48%
Unit
Percentage
Data Vintage
2025
Entity
Sample Size
50
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Montgomery Group / CGA by NIQ
Primary
Tier B
https://www.hospitalitytech360.co.uk/news/keeps-hospitality-c-suites-awake-night-technology-solve ↗
Source Article
What Keeps Hospitality C-Suites Awake at Night, and How Technology Can Solve It
What Keeps Hospitality C-Suites Awake at Night, and How Technology Can Solve It
Hospitality leaders are facing a perfect storm of pressures: squeezed margins, shifting guest expectations, and an unpredictable labour market. The big question isn’t if technology can help: it’s how quickly it can deliv…
Original Research
Montgomery Group / CGA by NIQ
· Original study ↗
Methodology
CGA by NIQ survey of 50+ hospitality C-Suite professionals, conducted during August
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
hospitality C-Suite executives: 48% share of executives wanting technology to improve customer loyalty and retention. Source: Montgomery Group / CGA by NIQ (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/hospitality-tech-loyalty-retention-priority-2025
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<blockquote cite="https://lighthousedata.io/data/hospitality-tech-loyalty-retention-priority-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>48%</strong> -- share of executives wanting technology to improve customer loyalty and retention for hospitality C-Suite executives<br><small>Source: Montgomery Group / CGA by NIQ (2025) · <a href="https://lighthousedata.io/data/hospitality-tech-loyalty-retention-priority-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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