B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
68%
68% -- interest in discussing medication ads with doctor rate for hospital TV point of care advertising viewers (2025)
68% of study participants were more interested in talking to their doctor about medication advertisements viewed on a hospital TV.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
68%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
WebMD Ignite
Primary
Tier B
http://dev-hgwf-webmd-new-brand.pantheonsite.io/point-of-care-faq ↗
Source Article
Point of Care FAQs
Hospital point of care FAQs
All of your questions about WebMD Ignite point of care advertising — answered.
Frequently asked questions
Point of care advertising utilizes multiple media outlets in medical facility waiting areas and patient rooms to provide educational resources for patients. These adv…
Original Research
WebMD Ignite
· Original study ↗
Methodology
Referenced study on point of care advertising; methodology not detailed
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
hospital TV point of care advertising viewers: 68% interest in discussing medication ads with doctor rate. Source: WebMD Ignite (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/hospital-tv-medication-discussion-68pct
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<blockquote cite="https://lighthousedata.io/data/hospital-tv-medication-discussion-68pct" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>68%</strong> -- interest in discussing medication ads with doctor rate for hospital TV point of care advertising viewers<br><small>Source: WebMD Ignite (2025) · <a href="https://lighthousedata.io/data/hospital-tv-medication-discussion-68pct" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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